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New Consumer Trend Smart Food Equipment To Create Personalized Packaging

Oct 23, 2018

In recent years, with the deepening of the concepts of online shopping, Internet of things, new retail, consumption upgrade and B2B platform, as well as the post-80s to post-90s and post-00s, the mainstream consumption shift has brought China's food and beverage industry into industrial reconstruction, and the food market presents a diversified development trend.

At present, young consumers become the main force, their pursuit of novelty for packing, individuality, innovation, enterprise need food packaging by break the frame of thinking innovation, trying to revive the traditional food category, such as personalization and candy packaging, this request with the individualized product available in the market, truly unique, personalized packaging differences between different packaging.


On the market, there are companies to introduce fully automated intelligent packaging production line, using digital printing, printing equipment, etc., can be mass produced, rather than the traditional equipment label or design simple, spray printing machinery, its can through powerful digital printing technology to realize one-to-one customized, can complete 100 kind of snack food online customization at the same time, to meet consumer demand for personalized products.

With growing awareness of food waste and packaging pollution, food companies are starting to develop sustainable, recycled packaging solutions.The authors understand that nearly a third of the new global food and beverage products released last year have a concept of sustainable packaging, such as biodegradable or compostable.In addition, plant based milk substitutes are considered sustainable products compared with traditional milk and yogurt.